Surfer magazine has started using an excellent promotion channel to get people to link from their mags to their web site... many of their inspired wave double spreads have been provided as desktop backgrounds with the link discretely advertised in the corner of the page. Why should this idea be limited to pics of waves. Wired mag is full of inspirational, thought provoking artwork and pictures, every one of them an excellent opportunity to build the readers association/ loyalty... My only request. Keep the promotion to a minimum (IE a little reference or copyright in the corner) no one likes to feel like their monitors desktop is an advertising billboard.
Official Web site of Inventor Ric Richardson